Messaging and communication materials to better position DEI

Modern universities are taking a blanket approach to diversity, equity and inclusion through education and support that reach every corner of campus. At Loyola University Chicago, The Office of Institutional Diversity, Equity, and Inclusion (OIDEI) guides faculty, staff and leadership in applying DEI practices to their student interactions. OIDEI is a newer office, and needed a universal vocabulary to communicate its unique value and help its audiences connect with its services. In 2023, in partnership with Bigmouth, we were tasked with creating messaging and communication materials to better position OIDEI at Loyola.

Brand Strategy, Design, Content Development