Emerald-Jane Hunter, Chief Storyteller at myWHY Agency

“My new mindset is now ‘If it’s not moving, it’s not meant to be moved.’ As PR professionals, we are used to making things happen. It’s what we do. We imagine, conceptualize and snap our fingers and poof–magic! (Or so it feels). Not when it comes to entrepreneurship. There were several moments this year where I found myself pushing hard to force past employees to ‘get’ my vision, to want to work smarter, to crave the need to win for our clients. I went above and beyond to make people happy, thinking that would equal results with work output.

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