“Lebec Consulting’s partnership with myWHY Agency has been instrumental to our growth as a new business helping clients across the philanthropy, impact investing, and ESG spectrum maximize their social impact. From the beginning, EJ and her team understood our vision and how thought leadership and PR could really help bring this to life. Their approach is highly collaborative, creative, and strategic—and actually yields results within a short amount of time. After two months of working together, our team at Lebec Consulting was already able to highlight our perspective on the future of philanthropy, impact investing, and ESG and the urgency of all stakeholders rising to this moment across priority publications targeting our key audiences including the Financial Times, Business Insider India, Sustainable Brands, and Triple Pundit, including participating in media interviews across different mediums such as print and radio. The team at myWHY was highly organized and continuously went above and beyond to support our objectives. This included plugging-in Lebec Consulting and our unique value-add in thought leadership pieces that ensured we engaged in key conversations with multiple stakeholders connected to Lebec’s work, and also gave us the opportunity to showcase our story, specific expertise, and how we hope to create sustainable change in the world. The team at myWHY also creatively found ways to support Lebec with key projects that helped our clients, such as joined thought leadership pieces. We highly recommend working with EJ and her team.”

“MyWHY offers tremendous value to the firms it works with, and we are especially grateful to have been chosen as a pro bono client. EJ and her team have made an incredible impact on our growing community. Female Strong has been myWHY Agency’s pro bono non-profit client for nearly two years, and we have seen incredible growth in our constituent base during that time. EJ and her team diligently secured television and radio spots for us that allowed us to reach the eyes and ears of girls who would benefit from our programs most.

From one WGN segment alone, our website was completely flooded with traffic for our IDEA Camp. This resulted in 4x the number of registrations from the previous year’s camp! Every girl that signed up resulted from myWHY’s efforts to put Female Strong’s programs within reach of those who need them, and this is just one example of the impact they’ve had. We are so grateful to myWHY for continually spotlighting our organization and its mission to empower the next generation of female leaders. EJ and her team are the female strong role models we want our girls to emulate in business and in life. THANK YOU!”

“The Marketing Communication firm, myWHY Agency is the real deal. Emerald-Jane (EJ) Hunter and her team doubled my coaching and consulting business and increased the sale of my new book on the Enneagram!!! If you are looking for a Marketing Communication firm with a proven track record for success, call myWHY!!! They will transform your business.”

“I used myWHY in the first quarter of 2022 to assist with elevating the awareness of Ladies of Virtue especially for our signature programs. myWHY completely blew me away from the first time we started our engagement. I felt like I was their only client with the bi-weekly calls, check ins and updates. Emerald-Jane provided me with additional ideas to elevate our programming as well. They kept me busy! I was featured not only locally but on tv and radio stations across the country. As a result, we received more donations and volunteer inquiries than ever. I would highly recommend myWHY to any organization seeking to stand out and bring awareness to the great work they are doing. Thank you myWHY!”

“EJ and her team were extremely professional, organized and flexible in their approach in order to meet the needs of our business. They achieved our agreed upon KPIs and offered a full-service experience that freed up bandwidth for our internal team. EJ’s strong contacts in the media world were invaluable in helping us drive reach and awareness during the course of our engagement, including a feature on Good Morning America’s “Deals & Steals”.”

“Young, Black & Lit started out as a passion project and after only a few years, grew into an organization that has supplied thousands of books to children across the Chicagoland area. Because of our growth, we wanted a fresh and professional look to go along with our growing organization so we engaged MyWhy for branding and social media guidance. EJ and her team were able to capture the true essence of our organization and bring it to life in a new logo, brand colors and brand identity. Even with all digital meetings due to covid-19, her team executed thorough and effective virtual meetings. We cannot thank you enough for all of your hard work!”

“The team at myWHY Agency are absolutely wonderful. I wanted to rebrand, but wasn’t sure what direction I wanted to go in. The team took time the time to get to know my company, what we did and what we believed in. They worked with me to articulate what I knew inside. I love my logo and the branding they did! Now, I feel like my company is able to present who we are in a manner that is consistent, on brand and contemporary. Thank you Emerald, Karianne and Bre!”

“EJ and her team leveraged their connections to bring our organization to a new level of exposure on TV, radio, and in print! What is more, they have shown the breadth of their skills by taking on more of our marketing (social media, newsletters, graphic design, website). EJ deserves every accolade and award she has won and they keep on coming!”

“As a national nonprofit with a sprawling footprint, OneGoal requires a public relations strategy that balances hyper-localized efforts with high-profile national media placements across diverse outlets. myWHY has been a driving force in helping us achieve this balance, leveraging their newsroom expertise and strong relationships with reporters and producers to secure impactful coverage for OneGoal. From broadcast TV and radio to podcasts, major news outlets, and top-tier education publications, their work has positioned our subject matter experts in front of the right audiences. If I had to sum up myWHY’s approach in one word, it would be ‘hungry.’ Their tenacity and persistence have not only stretched and challenged us but also set a new standard of excellence for our external affairs team.“

“I was thrilled to partner with MWA after seeing their exceptional work on a project through the Surge Institute, another organization I’m connected with. Their professionalism and approach to that project left a lasting impression, and I knew our organization would greatly benefit from their PR expertise. From day one, they hit the ground running. Thanks to their efforts, I’ve had more appearances on TV and in the press than I ever imagined. What I appreciate most is how deeply they understand and care for our organization. They consistently find innovative ways to position us in the best possible light, and for that, I’m incredibly grateful for this partnership.”

“Your team made such positive impact on our entire social media program. From style to engagement, myWHY has helped us grow our audience and increased connections by 300% in just the last three months. Some posts now see 10X what similar content would have garnered a year ago. You are a game changer!

But then again, you’ve always been!”

“MadeGood has worked with Emerald-Jane Hunter and her team at myWHY Agency since January 2018. We have found EJ to be very hard working, tenacious and energetic, and her efforts have resulted in an outstanding amount of media coverage for our brand since she became our media partner. She is able to leverage her knowledge of, and connections within the media industry, to gain brand exposure across broadcast, print and digital.

Most importantly, EJ crafted our brand story, based on her knowledge of the roles of editors and producers, to make our products more interesting to them, easy to fit it into their lineup and more likely to get picked up. I would highly recommend EJ and her team as a communication partner for any company looking to improve and widen their media exposure.”

“Emerald and myWHY Agency were instrumental in the development of my business and personal brand identity. I came to Emerald with a great conceptual business and she used her ingenious know-how and endless connections to prep me for a successful market penetration by helping build and secure a brand language/identity as well as preparing me for media opportunities.

Today, I attribute much of my brand recognition to the work of Emerald and her team. If your goal is to develop a solid and consistent business and personal brand, Emerald and myWHY Agency should definitely be a part of your winning team.”

“Emerald and her team are more than phenomenal!!

Their level of professionalism is top notch. She has proven strategies that are consistent with the execution phase. There is nothing like a company getting to know your “why” and helping you create systems that help you monetize your gift.

Their attention to detail is what lands the podcasts, magazines and tv opportunities! Highly recommend for PR!!”

“For the 2017 ABKC Nationals show in Chicago we engaged myWHY Agency to manage PR for us. With about 4-5 weeks to go we needed their help to spread the word about our event to help us with ticket sales and booth sales. What the agency did for us was incredible. We had LIVE TV coverage, we did about 4-5 interviews with several TV stations and by the time all PR work was over, the event was not only a big success but myWHY had gotten us over $91,000 in media value and over 12 media hits and countless online and social media coverage. We highly recommend the agency for all your PR needs.”

“As an emerging brand that launched in the midst of a global pandemic, building early awareness and credibility for our brand is paramount to our success. Emerald Jane & the MyWhy team have been incredible in helping us get off to a fast start and have quickly become trusted extensions of our team. From their work refining our brand positioning, to their resourcefulness & nimbleness in securing key placement opportunities —
the MyWhy team is a model for marketing of the future!”

“This is long overdue, but I would be remiss to not take a moment to share my gratitude to Emerald Jane Hunter for taking on the role of publicist for our recent book. I used to naively think that good work gets rewarded with PR and news spots but I’ve learned that it actually takes passionate and plugged professionals! EJ owns the myWHY Agency, Inc. and went above and beyond what I could have expected. In addition to having more interviews than we had time for , she took time out on a Saturday morning to coach my daughter Kennedy Jordan Turner on how to powerfully conduct an interview. Many of you gave me the credit as Kennedy’s mom, but our secret weapon was EJ!

True to the agency name, she started the process by making sure she understood our “why” and what we really wanted out of the process. If you know me, you know that is speaking my language. We then set our strategy to align to that desired outcome. EJ was on-point, available when we needed her and followed up so fast to any question we had. I can’t say enough about how easy it was to work with her.

Most self-published authors sell an average of 300 books. Because of the support we received from EJ and her agency, we have far exceeded that! If you are looking to elevate your brand, book or product, EJ & My Why Agency will not disappoint. Kennedy and I thank you so much for everything!”

“I have to say THANK YOU to myWHY Agency, Inc. This was the BEST connect. I had no idea how to spread the word about ‘No hugs. No bugs.’ to an audience outside of FB. Emerald-Jane Hunter and her team are the epitome of excellence! The exposure has our book in the most special places….children hospitals, universities, offices, podcasts, news media outlets, and in the beds of young people.

If your business or service isn’t reaching the audience you deserve, give them a call.”

“It’s been a game changing experience working with EJ and her team. myWHY is not just your typical PR firm. They are passionate, innovative, and execute strategic plans that give our brands the awareness and exposure they need and deserve.

I love how they connect our brands with the right partnerships, using a creative mix of targeted activations from TV exposure, impactful influencers, to relevant and educational sampling events. Our brand presence has increased significantly since we’ve worked with My Why and it’s been so refreshing to collaborate with a PR partner who truly gets our brands. Thanks EJ!”

“I Grow Chicago is grassroots and community-led, so it was really important to us when choosing a PR firm that our communications reflected our mission. myWHY Agency has not only reflected our mission but furthered it. We are a small but mighty team pulled in so many directions, and our top priority is always our neighbors and programs. Working with Emerald-Jane and Lana from myWHY Agency has allowed us to focus more of our energy on doing what we do best, because they are so on top of their sh$t. We don’t have to worry about getting the coverage we need to sustain our work because we know myWHY has our back. And most importantly, we know the coverage we get will be in our values and that they will always fight for our community’s voice, platform, and agency.”