
Lana Simon
Senior Publicist, Freelance
For over three decades, I’ve been the person journalists call when they need a great story. As a seasoned PR professional with 30+ years in the game, I’ve mastered the art of getting my clients in front of the right audiences at the right time. Think of me as your media matchmaker – connecting compelling stories with the perfect platforms.
My superpower? I think like a reporter because I know what makes news tick. Whether it’s orchestrating product launches that create buzz, coordinating events that people actually want to attend, or securing those coveted media placements, I’ve turned media relations into an art form.
From mom-and-pop restaurants to healthcare innovators, and from ambitious entrepreneurs to philanthropic game-changers, I’ve helped businesses of all sizes find their voice in a crowded media landscape. My experience spans consumer brands, franchises, and B2B enterprises – because great stories come in all shapes and sizes.
In the Windy City’s media scene, I’m known as the go-to PR pro who delivers. My relationships with Chicago’s top media outlets have resulted in countless live in-studio appearances and remote interviews. And yes, those coveted features in the Chicago Tribune, Chicago Sun-Times, and Crain’s Chicago Business? I’ve secured those too.
What really gets me excited? Staying one step ahead of media needs and turning client stories into headlines that matter. In this fast-paced world of communications, I’m not just keeping up – I’m setting the pace. Excited to work together!